Improvment Through Projection

An extremely effective way of transforming a building to make it look like something else without having to build a new one is just to simply project certain images onto the wall/face of the specific building we have chosen to focus on. This enables us to make changes to its appearance that can be visibly seen by passing people in the area and hopefully grabbing there attention and interacting with it.

The images below were taken from the website: Abelardo Morell. The images show the kind of projections that we as a group will begin to plan creating ideas and generating images of our own to project.
The only difference being the fact that we will be projecting images onto buildings, not buildings to the inside of rooms, but it is still a very useful piece of research and will definitely help when producing our own.